Search Engine Optimization For All

SEO is the most effective and most common thing to boost your web site

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Something tells us you’re just … well … smarter than most people looking to market online..

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Social Media is best way to promoting your site or your content and get more traffic..

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Search engines are unique in the way they provide services to targeted traffic - people are always looking for what you offer.

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The world of SEO is complex, but most people can easily understand the basics. Even a small amount of knowledge can make a big difference..

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Thursday, February 7, 2013

5 “Black Hat” SEO Techniques That You Must Avoid

Hello new comers here we come with a new attractive topic, which will help you to know the black side of SEO. We always discuss about what is important, how to boost your sites and how to improve sites that search engines can recognize easily.

However, this article is not like the others, because it is telling you the black side of SEO or the way in which webmaster cheats the search engine. That’s why the name “BLACK HAT” is given.



“Black Hat” SEO is not any kind of software which helps you to rank well. It’s a technique that is used by the webmaster to get higher rankings in a wrong way. These “Black Hat” SEO techniques generally take some kind of tips and this are the following.

1. Break search engine rules and policy

2. Overutilization of the web sites with the help of SEO, creating a poor user experience directly

3. Wrongly presents content in a different visual or non-visual way to search engine spider and search engine users.

If you want to gain your traffic quicker than some blogger and webmaster, then you use “Black Hat” SEO techniques. Unaware of the fact that it is going to destroy your SEO career. If you think that, you came on top with the help of “Black Hat” SEO techniques in one day then it is wrong, because it gains traffic more quickly but in future, it will lead your sites to get banned by Google.

Some Techniques to Avoid

Doorway Pages: Doorway pages are those kinds of pages, which are created for search engine spiders. It is normally a fake page. With the help of doorway page, you can trick the search engine to index the site higher.

Avoid Hidden Keyword and text: Hidden keyword is mostly used by bloggers. It’s the process in which blogger selects bunch of keyword which they want to rank higher, that’s why they put the keyword in the same background color as the page will give a better position. This is the technique only Google can crawl.

Content Quality and Scraping: Search engine like to see unique and quality content on your sites, but using a software to manipulate the original content is the other “Black Hat” SEO techniques. This software regenerates the original content with different style. In addition, if you have a weak content with grammar mistake, spelling mistakes then it is bad for your sites.

Blank Pages & Backdoor Entry: There are Reasons to create a web page for customer and visitor to give information about your product and services. But if you have a blank page with no content then it may be dreadful for your blog. Backdoor is another technique for “Black Hat” SEO for the entry into main websites other way. If a search engine finds the bad pages at your sites, the sites will be banned.

Avoid Link Spamming and Link Farming: Link spamming is the easiest way for “Black Hat” SEO. They link your site to another site, which relates to your sites. The whole process is done with the help of automatic software which use different proxy and leave a link in the comments. On the other hand, you always keep a standard ratio with inbound and outbound links, otherwise search engine neglects your site and see where you add your links.

You will always get two ways in your life one way will lead you to success while other way will lead you to destruction”. As per the line”Black Hat” SEO is the path of destruction. So friends never waste your time with this type of wrong techniques.

Wednesday, February 6, 2013

3 Things You Should Avoid When Doing SEO

Many important topics of SEO on which we talk about but we cannot talk about those things that we must avoid while doing SEO. This article is about how to avoid the dangers related to SEO and how to protect your sites from negative effects. This article is not only about what you do & about how to do but which things you must avoid in SEO to make your web sites ranking.
 
One should remember, that the processes, which are very important to SEO, in those if you make silly or casual mistakes, then it, is going to affect your SEO marketing badly. Beside those mistakes, there are small trivia in which you have to attain perfection.
Here Are Some Things That You Need To Avoid

Duplicate Page Title, Meta Tags & Content

Duplicate Page Title - You must avoid duplicate pages title, Meta tags and web page content on your sites. Always keep unique content for your web sites, which is relevant to your page. Make sure that your web page URL is related to your sites and its give short info about your web page. If you use the URL, which does not match then Google cannot crawl your sites and will show your site as spam.

Content- Content is the king for SEO marketing, so use unique and quality content to attract links or visitors for sites and rank well on Google. That is the way you have to avoid duplicate content or spam content.

There are hundreds of blogs and comments, which are given either manually or with some software, are considered spam. Be careful of them some people on those blogs or forums assign a bad reputation for your sites. Google is cracking down on this kind of behavior with the refer of penguin update.

Links

As we all know that backlinks are important for a web page, but if we do some mistake it can create a backlink and then we have to face a big problem. When a backlink is created to always be careful don’t allow spam backlinks in your sites. Reciprocal linking here comes to play, it is when we link our links with another webmaster or web owner link and we both link our sites with each other, it’s a very old process and now Google does not recommend it.

Google does not look into the broken links on our sites. You need to regularly check your sites and fix the broken links; it is a very easy step to do. So use a tool to check the broken link and fix them. Do not use same anchor text on links to your sites. The unnatural anchor text is the main aim of Google as per penguin update.

Don’t Sacrifice Usability for SEO

You should not be giving up the usability of your site in order to have some better rankings. Google is penalizing sites, which do not have good usability according to their penguin update. An Increase in the keyword density and keyword stuffing may help you for a short term but you must ignore it. Rather you should focus on providing a good user experience for your end user and make it an aim to make them visit your site repeatedly and make them stay for a longer time.

Thursday, January 31, 2013

Boost Up Your SEO With Social Media Marketing

Tweet!

Likes!

Hashtags!

Share!

Dig it!

Pin It!

Blurbs!

Comments!
Uh! Oh! Amazed! Are we sounding a little absurd? No, we are not; we are sharing the most important Terms related and common to the Social media world. As you are well aware that our blog shares all the Unknown facts about SEO and how to use it and get more traffic to your websites.

In the building blocks of SEO, Social Media is one of the most important components. To do you know What this social media sites all about us, we share this blog with you.

“Raise a Toast to Social Media with SEO”

Social media is the most powerful marketing arena for SEO. In present time, maximum people are using Social networking, to promote their site or brand. Social media marketing is really coming to their big Help. As we all know there are many famous social sites which we use regularly, unaware of their actual Power in business. It is the time to know the power of social media.

People, let us know all the myths and the trend of social media to enjoy great social media marketing.

1. SEO with Social Media Fetches Quality Inbound Links

If you have your own sites then you always think how to rank on top and promote your brand. Through Social media marketing you get thousand of good quality inbound links to your sites. Everyone knows That quality inbound is the most important thing that influence ranking of your sites and you get most of The links there for your sites.

There are sites, which rank well in the search engine pages because of the Social media optimization Done by their owners. However, it has both positive and negative things to come from promoting or Marketing your brand or sites. The most positive outlook is the link, which the social media caters are Natural. Links are not reciprocated, bought or solicited.

2. Social Media Sites Is Good for Reputation Management

You are well aware of the popular social media sites like Facebook, Twitter, LinkedIn, Pinterest etc. When it comes to reputation management you can encounter both positive and negative things.

It is easy to control the page results by leveraging these sites. You can make people start talking about Your company or site it positively on Digg, MySpace or YouTube are some of the god references or Listings that might show up on the first page of the search engine results, along with your own site.

Well, if you are a little careless, anyone can tarnish your brand in the social media. Comcast for example If you search for it the first page result of Comcast will show a YouTube video, where a technician is Sleeping. Do you like such a reputation of your brand?

3. Social Media Helps In Ranking Pages

Have you launched a new site? Are you facing trouble ranking it? Consider social media to rank you Pages positively. As I said earlier, these sites rank extremely well on the search engines. The Domains Are quite powerful and with a few links added to the internal pages, it will give you a great shot of ranking, Even for the most competitive words.

Therefore, if you are launching a new website and if you know it is going to be a while before it comes to A rank, you can grant the idea of uploading videos to YouTube or creating a Facebook or Twitter profile And build some good links on it. We are not saying that the pages are going to rank better than your own Sites but it is definitely better than not having any kind of ranking.

It is time to draw an end to my blog, hope this is able to educate a little as to why you should social Media in SEO. Social media can affect your SEO efforts, both positively and negatively. To keep the SEO into harmony social media marketing is necessary. As it can cause to your reputation so you have to Careful with its management, but let us keep it in a separate post for another day.